dub3
dub3's pixel tribute to Ars Technica in 2003: a Web 2.0-era news site
Pixel tribute by dub3, after the 2003 page

dub3 card · arstechnica.com

Ars Technica (2003)

Still in beta.

Cost
3 RAM
Power
5
Rarity
Rare
Family
Media
Era
Web 2.0 (2003 to 2008)
Collection
The Long Tail

What it does

On reveal: If played in round 5 or later, +3 Power to this card.

On reveal happens once, when the card flips.

It costs 3 RAM to play and brings 5 Power to its lane. You get 1 RAM in round 1, 2 in round 2, and so on.

Media cards broadcast Power to your other lanes.

The site, in 2003

A technology news and reviews site started by Ken Fisher and Jon Stokes, covering hardware, software, science and policy.

Its name is Latin for 'art of technology'. Condé Nast bought it in 2008 in a $25 million deal for three sites. In 2012 it logged 15.3 million page views in a single day, during its iPhone 5 launch coverage.

In 2003: Still privately owned, with a paid subscription option since 2001 on top of its advertising.

Web 2.0 era, 2003 to 2008. Rounded corners, reflections and drop shadows. Everything was social, and everything was in beta.

The Long Tail: The niche, the local and the specialist. Most of the web, really.

Pixel tribute by dub3, after the 2003 page.

In the game, this pixel page loads the way it did in 2003, then plays a short scene. Want Ars Technica in your deck? Make a free account and open some packs, or try a match first. No sign-up needed for that.

Other editions of Ars Technica