
dub3 card · www.etoy.com
etoy (1995)
An art group run like a company, with agents, shares and a famous win over a toy shop.
- Cost
- 4 RAM
- Power
- 6
- Rarity
- Common
- Family
- Creators
- Era
- Boom (1995 to 1998)
- Collection
- Net Art
What it does
On reveal: If played in round 5 or later, +3 Power to this card.
On reveal happens once, when the card flips.
It costs 4 RAM to play and brings 6 Power to its lane. You get 1 RAM in round 1, 2 in round 2, and so on.
Creators cards are strongest on their own, and some only get going late.
The site, in 1995
The site of etoy, a Swiss-based art group that works as a mock corporation, its members appearing as interchangeable etoy.AGENTS.
Its 1996 digital hijack, which rerouted search engine results, won a Golden Nica at Ars Electronica. When the retailer eToys sued over the domain in 1999, supporters joined the online campaign Toywar, and eToys dropped the suit in January 2000.
In 1995: The group began using the etoy.com address this year, two years before eToys opened etoys.com.
Boom era, 1995 to 1998. Netscape, frames, hit counters and animated envelopes. Everyone had a homepage, and every homepage was under construction.
Net Art: Websites that are artworks, by people who saw the browser as a canvas.
Pixel tribute by dub3, after the 1995 page.
In the game, this pixel page loads the way it did in 1995, then plays a short scene. Want etoy in your deck? Make a free account and open some packs, or try a match first. No sign-up needed for that.





