dub3
dub3's pixel tribute to gov.uk in 2012: a Modern-era government site
Pixel tribute by dub3, after the 2012 page

dub3 card · www.gov.uk

gov.uk (2012)

Ask it anything. Politely.

Cost
3 RAM
Power
6
Rarity
Common
Family
Search
Era
Modern (2009 on)
Collection
The Long Tail

What it does

On reveal: Draw 1 card.

On reveal happens once, when the card flips.

It costs 3 RAM to play and brings 6 Power to its lane. You get 1 RAM in round 1, 2 in round 2, and so on.

Search cards grow with the friends in their lane, and some draw you cards.

The site, in 2012

The UK government's single website for services and information, run by the Government Digital Service.

It launched as a beta on 31 January 2012 and replaced Directgov and the online services of Business Link in October. Its lettering is a modified Transport, the road-sign typeface. By 2023 it was the second most used government website in the world.

Modern era, 2009 on. Phones, feeds and cookie banners. The web got fast, flat and very sure about notifications.

The Long Tail: The niche, the local and the specialist. Most of the web, really.

Pixel tribute by dub3, after the 2012 page.

Put it on your site

Run gov.uk, or just remember it fondly? Here's its button, 88 by 31 like it's 1999. Paste this into your page:

gov.uk is a dub3 card

In the game, this pixel page loads the way it did in 2012, then plays a short scene. Want gov.uk in your deck? Make a free account and open some packs, or try a match first. No sign-up needed for that.