dub3
dub3's pixel tribute to Hodinkee in 2008: a Web 2.0-era online magazine
Pixel tribute by dub3, after the 2008 page

dub3 card · www.hodinkee.com

Hodinkee (2008)

First post!

Cost
2 RAM
Power
4
Rarity
Common
Family
Social
Era
Web 2.0 (2003 to 2008)
Collection
The Long Tail

What it does

No ability.

No ability, just Power. Sometimes that's all a homepage needs.

It costs 2 RAM to play and brings 4 Power to its lane. You get 1 RAM in round 1, 2 in round 2, and so on.

Social cards lift the cards around them, here and in the other lanes.

The site, in 2008

A New York City watch website, founded in 2008, covering and selling new and vintage wristwatches.

The name comes from the Czech and Slovak word for wristwatch, hodinky. Watches of Switzerland bought the company in 2024.

Web 2.0 era, 2003 to 2008. Rounded corners, reflections and drop shadows. Everything was social, and everything was in beta.

The Long Tail: The niche, the local and the specialist. Most of the web, really.

Pixel tribute by dub3, after the 2008 page.

Put it on your site

Run Hodinkee, or just remember it fondly? Here's its button, 88 by 31 like it's 1999. Paste this into your page:

Hodinkee is a dub3 card

In the game, this pixel page loads the way it did in 2008, then plays a short scene. Want Hodinkee in your deck? Make a free account and open some packs, or try a match first. No sign-up needed for that.