dub3 card · www.inrainbows.com
In Rainbows (2007)
Radiohead's new album, ten days' notice, and a price box you fill in yourself.
- Cost
- 2 RAM
- Power
- 1
- Rarity
- Common
- Family
- Commerce
- Era
- Web 2.0 (2003 to 2008)
- Collection
- The Long Tail
What it does
Each round end: +1 Power to this card.
Each round end fires as every round finishes.
It costs 2 RAM to play and brings 1 Power to its lane. You get 1 RAM in round 1, 2 in round 2, and so on.
Commerce cards grow every round and make your opponent pay more to play.
The site, in 2007
The website where Radiohead sold their seventh album, In Rainbows, as a download for any price each fan chose, or as a boxed edition.
Announced on 1 October 2007 and released on 10 October, it was the first pay-what-you-want release by a major act. Thom Yorke said it earned more than the digital sales of all their earlier albums combined.
In 2007: On sale from 10 October as a 160 kbit/s MP3 download until 10 December, alongside a discbox with vinyl records and a bonus CD.
Web 2.0 era, 2003 to 2008. Rounded corners, reflections and drop shadows. Everything was social, and everything was in beta.
The Long Tail: The niche, the local and the specialist. Most of the web, really.
Pixel tribute by dub3, after the 2007 page.
Put it on your site
Run In Rainbows, or just remember it fondly? Here's its button, 88 by 31 like it's 1999. Paste this into your page:
In the game, this pixel page loads the way it did in 2007, then plays a short scene. Want In Rainbows in your deck? Make a free account and open some packs, or try a match first. No sign-up needed for that.
