dub3
dub3's pixel tribute to Pitchfork in 1996: a Boom-era online magazine
Pixel tribute by dub3, after the 1996 page

dub3 card · pitchfork.com

Pitchfork (1996)

Indie music reviews with decimal-point scores.

Cost
4 RAM
Power
6
Rarity
Rare
Family
Media
Era
Boom (1995 to 1998)
Collection
The Long Tail

What it does

Ongoing: +2 Power to your other Boom cards here.

Ongoing is always on while the card is in play.

It costs 4 RAM to play and brings 6 Power to its lane. You get 1 RAM in round 1, 2 in round 2, and so on.

Media cards broadcast Power to your other lanes.

The site, in 1996

An online music magazine, started in 1996 by Ryan Schreiber, then 19 and living at his parents' home in Minnesota.

Known for reviews scored to one decimal place. It is credited with lifting Arcade Fire, Bon Iver and Sufjan Stevens. Condé Nast bought it in 2015, and it moved to a subscription model in 2026.

Boom era, 1995 to 1998. Netscape, frames, hit counters and animated envelopes. Everyone had a homepage, and every homepage was under construction.

The Long Tail: The niche, the local and the specialist. Most of the web, really.

Pixel tribute by dub3, after the 1996 page.

Put it on your site

Run Pitchfork, or just remember it fondly? Here's its button, 88 by 31 like it's 1996. Paste this into your page:

Pitchfork is a dub3 card

In the game, this pixel page loads the way it did in 1996, then plays a short scene. Want Pitchfork in your deck? Make a free account and open some packs, or try a match first. No sign-up needed for that.

Other editions of Pitchfork