dub3
dub3's pixel tribute to Yelp in 2004: a Web 2.0-era food site
Pixel tribute by dub3, after the 2004 page

dub3 card · www.yelp.co.uk

Yelp (2004)

Ask it anything. Politely.

Cost
1 RAM
Power
1
Rarity
Rare
Family
Search
Era
Web 2.0 (2003 to 2008)
Collection
The Long Tail

What it does

On reveal: +2 Power to a random card in your hand.

On reveal happens once, when the card flips.

It costs 1 RAM to play and brings 1 Power to its lane. You get 1 RAM in round 1, 2 in round 2, and so on.

Search cards grow with the friends in their lane, and some draw you cards.

The site, in 2004

A site of crowd-sourced reviews and ratings for local businesses such as restaurants and shops.

It began when co-founder Jeremy Stoppelman caught flu and could not find an online recommendation for a doctor. By the end of 2024, about 308 million reviews had been contributed.

In 2004: Founded by former PayPal staff Jeremy Stoppelman and Russel Simmons, as an email-based referral network, with $1 million from Max Levchin.

Web 2.0 era, 2003 to 2008. Rounded corners, reflections and drop shadows. Everything was social, and everything was in beta.

The Long Tail: The niche, the local and the specialist. Most of the web, really.

Pixel tribute by dub3, after the 2004 page.

Put it on your site

Run Yelp, or just remember it fondly? Here's its button, 88 by 31 like it's 1999. Paste this into your page:

Yelp is a dub3 card

In the game, this pixel page loads the way it did in 2004, then plays a short scene. Want Yelp in your deck? Make a free account and open some packs, or try a match first. No sign-up needed for that.

Other editions of Yelp