dub3
dub3's pixel tribute to Excite in 1996: a Boom-era web portal
Pixel tribute by dub3, after the 1996 page

dub3 card · www.excite.com

Excite (1996)

A classic 90s portal. Mail, news, and search in one.

Cost
1 RAM
Power
1
Rarity
Common
Family
Search
Era
Boom (1995 to 1998)
Collection
The Long Tail

What it does

On reveal: +2 Power to a random card in your hand.

On reveal happens once, when the card flips.

It costs 1 RAM to play and brings 1 Power to its lane. You get 1 RAM in round 1, 2 in round 2, and so on.

Search cards grow with the friends in their lane, and some draw you cards.

The site, in 1996

A web portal of links, search, news and mail, founded in 1993 as Architext by six Stanford friends.

In 1997 it was the world's sixth most visited website. It merged with @Home in 1999, went bankrupt in 2001 after the dot-com crash, and closed in August 2026 along with Ask.com.

In 1996: Launched the previous October. George Bell joined as chief executive in January.

Boom era, 1995 to 1998. Netscape, frames, hit counters and animated envelopes. Everyone had a homepage, and every homepage was under construction.

The Long Tail: The niche, the local and the specialist. Most of the web, really.

Pixel tribute by dub3, after the 1996 page.

Put it on your site

Run Excite, or just remember it fondly? Here's its button, 88 by 31 like it's 1996. Paste this into your page:

Excite is a dub3 card

In the game, this pixel page loads the way it did in 1996, then plays a short scene. Want Excite in your deck? Make a free account and open some packs, or try a match first. No sign-up needed for that.

Other editions of Excite